Modern Trade

Modern Trade

The Modern Trade program focuses on innovating teaching and learning methodologies within the vocational system. It emphasizes contemporary retailing processes with a focus on presenting diverse products and services. The program integrates modern technology management systems and designs skill development and vocational training formats for learners (Work-Based Learning). It appoints professional managers at every learning stage to meet customer demands and collaborates with businesses in educational management.

Modern Trade, or the study of modern sales management systems, emphasizes accessibility, convenience, and targeting essential products for specific customer groups in suitable locations. It standardizes formats to meet diverse customer needs and emphasizes professional management. Students
interested in this course learn various aspects, receive professional training, and develop skills, including:

2. Understanding product diversity, consumer and industrial product categorization, and product management to meet customer needs.
3. Developing and implementing modern technology systems for efficient management.
4. Store layout and decoration for customer comfort.
5. Organizing various types of products systematically to facilitate customer selection.
6. Understanding location potential and target customer groups.
7. Sales, management, and overall business management.
8. Marketing activities for target customer groups.
9. Efficient public relations management in modern retail systems.
10. Learning new sales systems such as B2B and B2C.